The Indian music industry is the fifth largest consumer of music units in the world (181.1 million units), but due to rampant piracy and lack of deterrent punishment to pirates and other issues being faced by IMI, it lacks way behind at no 18 in the world in terms of music value (0.6% of world sales). The time is thus appropriate for Indian Music Industry (IMI) to fight its way back from several years of plummeting sales brought on by music piracy; high rate of taxes; online downloads and competing forms of entertainment such as FM Radio, Multiple Music Television Channels, Video Games and DVD's.
With IMI's anti piracy efforts, the law enforcement agencies of the country have been sensitised about the evils of piracy and the consumer is being made aware of the issues that the music companies are facing. “The next step is to take this battle against piracy to newer dimensions. A complete re-organisation of IMI's activities is being brought about that will reflect the present realities of the business. New initiatives in legal and enforcement actions are being aimed at enhancing the non-physical format revenues,” he said.
“The need of the hour is seeking strategic governmental intervention for the amendment of the Copyright Act as well as appeals for exemptions and relief's from levies. Towards this cause, introduction of a stringent licensing regime for the commercial use of music under Collective Administration and the active monetisation of revenues from existing and new streams will be the major thrust areas for the music Industry in its efforts for a turnaround,” he said.
The Indian Music Industry (IMI) is a consortium of over 50 music companies including several prominent regional and national labels such as SAREGAMA, Universal Music, Tips, Venus, BMG Crescendo, Sangeetha, Sony Music, Virgin, Aditya Music acting through their principal officers and representing over 75% of the output in legitimate recordings and a wide range of musical repertoire. IMI strives to protect the rights of phonogram producers and in the process promote the development of musical culture. the Indian music industry is the fifth largest consumer of music units in the world (181.1 million units), but due to rampant piracy and lack of deterrent punishment to pirates and other issues being faced by IMI, it lacks way behind at no 18 in the world in terms of music value (0.6% of world sales). The time is thus appropriate for Indian Music Industry (IMI) to fight its way back from several years of plummeting sales brought on by music piracy; high rate of taxes; online downloads and competing forms of entertainment such as FM Radio, Multiple Music Television Channels, Video Games and DVD's.
With IMI's anti piracy efforts, the law enforcement agencies of the country have been sensitised about the evils of piracy and the consumer is being made aware of the issues that the music companies are facing. “The next step is to take this battle against piracy to newer dimensions. A complete re-organisation of IMI's activities is being brought about that will reflect the present realities of the business. New initiatives in legal and enforcement actions are being aimed at enhancing the non-physical format revenues,” he said.
“The need of the hour is seeking strategic governmental intervention for the amendment of the Copyright Act as well as appeals for exemptions and relief's from levies. Towards this cause, introduction of a stringent licensing regime for the commercial use of music under Collective Administration and the active monetisation of revenues from existing and new streams will be the major thrust areas for the music Industry in its efforts for a turnaround,” he said.
The Indian Music Industry (IMI) is a consortium of over 50 music companies including several prominent regional and national labels such as SAREGAMA, Universal Music, Tips, Venus, BMG Crescendo, Sangeetha, Sony Music, Virgin, Aditya Music acting through their principal officers and representing over 75% of the output in legitimate recordings and a wide range of musical repertoire. IMI strives to protect the rights of phonogram producers and in the process promote the development of musical culture.
IMI represents the recording industry of India and is affiliated to IFPI the World Industry body having 1,450 members in 75 countries and Industry Organisations in 48 countries. While PPL is the exclusive Copyright Society engaged in the business of music licensing of the recording industry, with affiliates in 45 countries of the World.
IMI represents the recording industry of India and is affiliated to IFPI the World Industry body having 1,450 members in 75 countries and Industry Organisations in 48 countries. While PPL is the exclusive Copyright Society engaged in the business of music licensing of the recording industry, with affiliates in 45 countries of the World.
Saturday, March 21, 2009
Subscribe to:
Post Comments (Atom)


No comments:
Post a Comment